Beto O’Rourke seems to be everywhere. yet many voters still have no opinion of the newest Democratic presidential candidate.

The former congressman coming from Texas launched his presidential bid on Thursday morning. The fanfare surrounding his announcement echoed the media frenzy seen during his upstart run for Senate in Texas against Republican Sen. Ted Cruz last year — a race O’Rourke lost by about 2.5 percentage points.

The magazine Vanity Fair released an O’Rourke cover story Wednesday night with images coming from famed photographer Annie Leibovitz. Cable networks MSNBC as well as also CNN carried O’Rourke’s comments coming from his first official campaign stop in Iowa on Thursday morning.

The ex-House member has enjoyed a level of celebrity rarely seen for a politician who represented a little corner of Texas. Even so, he has some work to do to become as well-known in key states as top-tier Democratic presidential candidates such as former Vice President Joe Biden as well as also Sens. Bernie Sanders of Vermont as well as also Elizabeth Warren of Massachusetts.

in which’s not necessarily a bad thing for O’Rourke as he tries to take on President Donald Trump in next year’s election.

Forty-three percent of Democratic primary voters say they have a favorable view of O’Rourke, versus 9 percent who say they see him unfavorably, according to a Morning Consult poll taken last week. yet 49 percent of those polled responded in which they either have not heard of him, or know of him yet have no opinion. (The numbers add up to 101 percent, which appears to be a result of rounding.)

inside key early caucus state of Iowa, 36 percent of likely Democratic caucusgoers said they are not sure how they view O’Rourke, according to a Des Moines Register poll earlier This specific month. Meanwhile, 56 percent of registered voters coming from all parties inside general election swing state of Florida said they have not heard enough to have an opinion of O’Rourke, according to a Quinnipiac University poll released Thursday.

For comparison, here is usually the percentage of respondents to the Quinnipiac survey who said they did not know enough to form a view of some other Democratic candidates. the idea includes the net favorability ratings for each candidate in Florida, which is usually the percentage of respondents who say they have a favorable view of the candidate minus the percentage who say they hold an unfavorable opinion.

O’Rourke does have better name recognition than some contenders, such as Sens. Kirsten Gillibrand of brand-new York as well as also Amy Klobuchar of Minnesota.

  • O’Rourke 56 percent (-5 net favorability)
  • Biden: 14 percent (+14 net favorability)
  • Sanders: 12 percent (-12 net favorability)
  • Warren: 28 percent (-18 net favorability)
  • Sen. Kamala Harris, D-Calif.: 46 percent (-7 net favorability)
  • Sen. Cory Booker, D-N.J.: 48 percent (-10 net favorability)
  • Gillibrand: 67 percent (-12 net favorability)
  • Klobuchar: 72 percent (-5 net favorability)

O’Rourke’s relative anonymity gives him one advantage over some of his better-known rivals. He has more opportunities to define himself positively to voters, said Peter Brown, assistant director of the Quinnipiac University poll.

Voters have largely baked-in views of prominent figures such as Biden, a former vice president, as well as also Sanders, who ran a highly publicized campaign against Hillary Clinton inside 2016 Democratic presidential primary. O’Rourke includes a chance to define himself to 2020 voters.

Of course, Republicans will also try to create their own type of O’Rourke — which poses risks for him as more voters develop an opinion of him.

“What you’ve got right now is usually a race to define Beto O’Rourke,” Brown said. “Either Trump’s going to define him or Beto is usually going to define him, essentially.”

The Republican Party started out in which effort on Thursday morning. the idea shared a Twitter graphic outlining what the idea called “some of what you need to know about the left’s lovable loser, Beto O’Rourke.”

“Best known for losing an election, after which he spent months on widely-mocked road trip to find himself,” the GOP list concludes.

—’s Ashley Turner contributed to This specific report

The Morning Consult poll includes 15,226 registered voters having a margin of error of plus-or-minus 1 percentage point.

The Quinnipiac University poll surveyed 1,058 Florida voters having a margin of error of plus-or-minus 3.7 percentage points.

The Des Moines Register results cited included 401 voters likely to attend the Democratic caucuses, having a margin of error of plus-or-minus 4.9 percentage points.

Subscribe to on YouTube.